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3 min read

How to ask AI a good question

Five ingredients for a better prompt, with an example.

The five ingredients

  • Role: ‘You are an experienced …’
  • Goal: what do you want to achieve?
  • Context: who is it for, what is the background?
  • Format: length, bullets or prose, tone
  • Example: paste a text you like

An example

Weaker: ‘Write a text about my bakery.’

Better: ‘Write an Instagram post of at most 80 words for my bakery in Utrecht about our new sourdough bread. Tone: warm and homely. End with an invitation to come and taste it on Saturday.’

Keep asking

  • ‘Shorter’ or ‘simpler’
  • ‘Give three variants’
  • ‘Ask me three questions before you start’
  • ‘What are the weak points of this answer?’

Always check

Read the result and check names, numbers and facts before you use it.

Try it